The Evolutionary Trajectory of ICT Ecosystem
A Network Analysis based on Media User Data
Highlights
We integrate users into visualization and analysis of an ICT ecosystem with user data.
We propose a simple method of showing evolutionary trends in the ICT ecosystem.
We broaden the ecosystem layer model by using users’ media repertoire concept.
The evolutionary trends of firms and layers help practitioners make a strategic decision.
Abstract
We integrate users into the visualization and analysis of an information and communication technology (ICT) ecosystem by using demand-side data. We also broaden the ecosystem layer model by using a media repertoire concept and propose a clear method of showing evolutionary trends. Consequently, we discover the nature of an evolutionary path in an ICT ecosystem. This path becomes more rigid and centralized as it matures, a finding that agrees with prior studies’ results that used supply-side data. Further, we analyze the trends of firms changing layer positions and suggest multiple approaches of visualizing and analyzing interfirm relationships for practitioners.